Pia Wurtzbach’s journey to Miss Universe is probably a story that will be told to young girls time and time again, not just because she bagged the crown after many years of drought but because of her personal journey and attempt to be Miss Universe. Pia has repeatedly shared the story of how she tried out for Binibining Pilipinas thrice, it was only in her third attempt that she won the pageant. With pure dedication she also managed to win Miss Universe 2015, with one of the most controversial announcements to date.

Being a strong and decisive woman, Pia shares her words of inspiration and advice to women like her who have gone through rough times. This international women’s day, Pia shares, “One advice I can give to women who are still struggling or feel like that there’s no hope, girls, there’s hope. Like trust me, I’ve had moments where I thought that was the end, there’s no other way. But really, if you really think about it, susuko ka nalang ba agad? Just like that? The good thing about hitting rock bottom is that there is no way but up.”

Pia also delivered encouraging words about what it means to be a #NeverFade Filipina during Downy’s Gala wherein they invited inspiring women such as Pia herself, Bianca Gonzales-Intal and KC Concepcion among the few to share women that have inspired them throughout their journey. Pia shares, “I remember when I was a little girl watching pageants like Miss Universe, I watched [the pageant] and I looked at the candidates and I thought, ‘Wow, I want to be like her when I grow up.’ And now that I’ve been given this blessing to be Miss Universe, I don’t think just because my reign is over it means that I should stop. Because one day or I think even until now, I really hope so, that somebody’s going to see me, going to watch me, going look at me and say, ‘I wanna be like her.’ The same way that I dreamt of being Miss Universe watching the girls onstage as a kid. So, to me, a truly Never Fade Filipina is one that creates a legacy, not a moment.”